It's a low cost, easy to use yet full featured video processing tools that present lot's of worthy features.

Convert video files between all supported video formats (including AVI (DivX, XviD, MPEG-4), MPEG-1 & 2, VOB, VRO, DAT (video DVD, PAL & NTSC), SWF, WMV, RM (Real Media), MP4 (Sony PSP & Apple iPod), H.263, H.264, 3GPP, 3G2, MOV QuickTime).
Copy DVD and video files to DVD, hard drive, Sony PSP or new Apple iPod.
Remove parts from MPEG 1, 2, 4 and DVD files without re-encoding. Make and transfer video for mobile phones or portable video players via Infrared, Bluetooth or USB.
Make Flash, Real Video or WMV movies for your web site.
Transfer video from DV, VHS, WEB cams and TV tuners to DVD or hard drive.
Extract audio tracks and images from video files.
Enhance and edit your movies, rotate, add logo, delete episodes, apply effects.

And even more! User-friendly und intuitive interface brings the "learning curve" for high quality video processing down to zero.